WBC Overview

The Dallas Fort Worth LiftFund Women’s Business Center (WBC) is dedicated to supporting business owners, especially women and minorities, through business education and business consulting. Since 2018, the WBC has been serving the Dallas/Fort Worth small business community with consultations and trainings to entrepreneurs at all stages of their business. Whether you need a start-up business plan, or advice and seminars on business and market planning to grow your business, we are here for you.

The Dallas Ft. Worth WBC is a program of LiftFund, a non-profit small business lender, and a resource partner of the U.S. Small Business Administration. We provide innovative business support services like technical and soft skill trainings, accelerator programs, individual consultations, and strategic partnerships with other small business service providers. The LiftFund Dallas/Fort Worth Women’s Business Center is funded in part through a Cooperative Agreement with the U.S. Small Business Administration.

Our Impact

The WBC has helped hundreds of local entrepreneurs with the financial and educational services they need to launch and grow their businesses, create jobs and contribute to the local economy. Click here to download our 2018-19 WBC Impact Report. We rely on donors and volunteers who are passionate about entrepreneurship to help us reach our goals. If you are interested in getting involved with the WBC, please click the link below.


Tarsha Polk Hearns


Tarsha Polk is an experienced professional with over 20 years of combined marketing, sales, corporate training and entrepreneurial expertise. As an entrepreneur, author, business coach and international speaker, she is passionate about empowering others to succeed in business and life.

Tarsha currently serves as the Director of the LiftFund Dallas Fort Worth Women’s Business Center. As director, Tarsha provides support and guidance to entrepreneurs seeking to start or grow their businesses, and connect them to additional business and financial resources in their community.

Tarsha is an engage member of the local business community and has received numerous awards including 40 Under 40 in Collin County, Business of the Year from the Collin County Black Chamber of Commerce, Women in the Media Award and the Leadership Award from National Association of Women Business Owners. She is the immediate past-president of NAWBO’s Dallas chapter, and currently serves on the Dallas Independent School District’s Minority and Women Business Enterprise Advisory Committee. Tarsha lists winning a contract with the National Football League for Super Bowl XLV as her biggest career defining moment to date. 

In her free time, she volunteers with organizations helping high school students and military veterans learn about entrepreneurship.  

Nataly Mojica​

Business Advisor

Nataly is responsible for community outreach and advising small business owners and entrepreneurs with startup assistance, growth strategies, and access to capital. 

Prior to her work with LiftFund, Nataly worked within the CDFI lending space as a Loan Officer and served as a Community Economic Development Volunteer with Peace Corps in Colombia working in rural communities to promote entrepreneurship and financial literacy. 

Nataly obtained her bachelor’s degree in Economics and International Business from Salem College in North Carolina. As a born and raised Dallasite, Nataly advocates for small businesses and purposefully uses her platform to serve, grow, and empower the small business ecosystem in her community

Advisory Board

Sheka Hart

Frost Bank

David Jackson

Allied Supply Chain Support & Services

Jerry Hosek

East Texas Cattle Company

Art Bean

AL Bean Company

Shanthi Rajaram

Vice Chair

Krystian Reyes


Kristen Darby